Show Reel
The creative concept split the content into sections and used complimentary imagery and text to convey: Community Spirit, Future Spirit, Natural Spirit, Wild Spirit, Cultural Spirit and Country Spirit. The information filtered into each section of the report. A clean and simple design making for an engaging and meaningful publication. An uncoated stock was specially [...]
KBS has been involved in developing grant funding submissions for events in rural Queensland. Major grant and funding success includes: $20,000 ex GST Blue Print For The Bush Grant for Charleville Cup Festival 2009 $20,000 ex GST Queensland Events Regional Development Program – Charleville Cup Festival 2010 $20,000 ex GST Queensland Events Regional Development Program [...]
So they say life is a journey. I begin 2012 launching this new website for KBS, a soon to be new Rural Image Gallery (to replace the older Karen Brook Photography website) and this blog Red Dirt Stilettos. And yes, all of it has been a long time coming. But good things come to those [...]
The project involved creating a tourism marketing brand for Kinnon and Co operations KBS developed a suitable brand strategy inline with the future business goals of the company; then developed a company brand and implemented it across marketing materials. The brand represents the history and individuality that Kinnon and Co bring to their outback tourism [...]
Travel West required a brand to be developed to assist them in growing their boutique travel business across new target markets. The colours selected in the brand represent the link between the ocean and the outback, given Travel West conduct tours and accommodation solutions across both geographic locations. A clean sans-serif font was selected to [...]
The Project was to Develop a suite of brochures to brand the South West Health Service District. Illustrative branding symbols were developed in conjunction with a colour palette for the region allowing individual centres to have their own colour and image identity. The brochures were printed on a silk paper stock.
The Outback Loop is a tourism marketing brand that has been developed to promote the two pubs and the two road networks that connect them, encouraging travelers to visit both establishments. The structure of the visual symbol is inspired by a directional road sign. KBS manages the ongoing development of The Outback Loop’s brand and [...]
The Global Leadership Practice is a leadership development company working systemically with the concious and unconscious to transform and improve leadership practice and team effectiveness allowing organisations to compete in an everchanging global marketplace. The Global Leadership Practice aligns with the charateristics of the ocean. Depth, connectedness, fluidity, presence, power, process, expansion, awareness – are [...]
The project purpose was to develop a regional council brand uniting two amalgamated councils, yet allowing individualism to be forthcoming. The branding strategy developed used arts and culture to represent the past and agriculture and the environment to represent the future. Based on the brand strategy the following tag line was developed ~ Exploring the [...]